Are you fully using your digital capabilities to connect with people? How do you leverage digital marketing?
The world has changed when it comes to marketing. In order to be more effective, you must ensure that you are leveraging all available resources to engage your prospects.
In this episode, Donald Batsford from Google and I talk about digital marketing strategies and success.
Learn more from his experiences as the Head of Industry of the company, and as he leads a team of digital marketing experts.
Donald’s Bio Don Batsford, Jr. is Head of Industry at Google, leading a team of Digital Marketing Experts, Data Analysts, & Media Specialists that partner with the CMOs of Google’s largest and most sophisticated advertisers to grow their businesses. Working across a broad range of products including: search, video, display, native, and mobile to help companies connect seamlessly with their audiences. A driving player in the transformation occurring as marketing is increasingly powered by machine learning, consumed on mobile, and empathic to the individual user.