Is your business in need of a sales boost? Or perhaps a total revamp of your “sales strategy”. Many business owners don’t like selling because they are not very good at it. That’s perfect! People don’t want to be overtly sold to. But let’s face it, your success depends on it, no matter how you do it and what you call it.
The key to a sales strategy is knowing how. How can you give value? How can you develop a meaningful engagement that will lead to a genuine relationship? How can you spin your content so you are selling them without making them feel like you’re selling them? The Secret Sauce to successful sales is human connection. Don’t focus on the numbers. Think about the best way to help your client solve their problems and guide them on how to get there.
In this episode, Kristin Sherry, creator of YouMap, shares how selling is truly about building and leveraging human connection. Kristin has a unique ability to connect with people by exuding genuine interest, understanding, and above all warmth.
Learn how to shift your focus and begin building genuine relationships with your community. Start with listening and understanding your client’s viewpoints and needs. Be genuine in your effort to resolve their issues in order to achieve their business or personal goals. Above all, really care. It works like a charm.
“People won’t remember what you said or did; they will remember how you made them feel.” – Maya Angelou
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