What is a channel partner? Why do we need channel partners? How can we build a channel strategy to accelerate the growth of our company? These are some of the questions people ask when they are interested in having channel partners and what it can do to their businesses.
Instead of selling directly to the end customer, a channel partner helps you scale your sales faster and more efficiently. A channel partner is one who partners with a manufacturing company, to market and sell a manufacture’s product. In fact, 75% of the commerce in the world is sold through channels.
In this podcast, we have invited Rob Spee, Regional Vice President of America’s channels at OutSystems. Rob talks about the concept of channel partnerships, the role of channel partners to business growth, and how they are helping companies leverage partnerships to dramatically accelerate global revenue growth.
Learn how channel partnerships is hugely beneficial to your businesses, create revenue streams, boost sales, and open your company up to a wealth of shared resources.
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