![[E251] Relational Brand Building, with Jarrett Thomas (Part 1)](https://www.cutterconsultinggroup.com/wp-content/uploads/2020/07/TSEP-Jarrett-Thomas-Cover-Image.png)
When selling during a pandemic, we need to ask ourselves: What is important right now? What relationships have I built? What foundation is in place?
There are metric-doing steps. And there are relationship-building steps.
In this episode, Jarrett and I talk about selling during Covid-19 times, using social media, and the power (and leverage) of relationships.
Learn about: what an economic buyer is, decision criteria, identifying pain, and the power of champions.
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