![Read more about the article [E20] Fundamentals Week: Now Is Not A Good Time](https://www.cutterconsultinggroup.com/wp-content/uploads/2019/05/TSEP-Cover-Fundamentals-Week-2-768x768.png)
[E20] Fundamentals Week: Now Is Not A Good Time
Wrapping up two weeks of episodes talking about the Fundamental sales principals, ending on how the final stage – urgency – can fail and what it sounds like as a…
![Read more about the article [E19a] Fundamentals Week: Bonus Episode – Krista Mollion](https://www.cutterconsultinggroup.com/wp-content/uploads/2019/05/Krista-Mollion-Cover-768x768.png)
[E19a] Fundamentals Week: Bonus Episode – Krista Mollion
Wrapping up the two weeks of Fundamentals, it only seemed fitting to have Krista Mollion, of the truth telling Sassy Method, on the show to talk about the Hope and…
[E19] Fundamentals Week: Urgency
“Without a sense of urgency, desire loses its value.” - Jim Rohn “No time like the present, a thousand unforeseen circumstances may interrupt you at a future time” - John…
[E18] Fundamentals Week: False Hope
If the previous episode was all about hope being an important part of a successful sales experience, then what happens when you fail to create hope for your prospects? Or…
[E17] Fundamentals Week: Hope Is A Good Thing
“Hope is a good thing, maybe the best of things, and no good thing ever dies.” – Shawshank Redemption That is true when in prison (in reality, or in your…
[E16] Fundamentals Week: Trust Me
What happens when trust is broken during the sales process? Obviously, it makes it tougher to close the sale. But what does it really look/sound like when it is done…
![Read more about the article [E15a] Fundamentals Week: Bonus Episode – Daniel Redman](https://www.cutterconsultinggroup.com/wp-content/uploads/2019/05/Daniel-Redman-Cover-768x768.png)
[E15a] Fundamentals Week: Bonus Episode – Daniel Redman
Ending week one of Fundamentals Week, special guest Daniel Redman is on the show to chat about Trust. Bringing his experience in B2B and B2C sales roles he shares with…
[E15] Fundamentals Week: The Trust Factor
Fundamentals Week – Part 5. The Rapport transitions into Empathy. Empathy then makes way for the Trust building step. But how do you build trust in the right way? …
[E14] Fundamentals Week: Failing At Empathy
When there are proper ways to bring empathy into a sales conversation, then unfortunately there are also improper ways that will cause empathy fails. This is part 2 of the…
![Read more about the article [E13a] Bonus Episode – Eric Nelson](https://www.cutterconsultinggroup.com/wp-content/uploads/2019/04/Eric-Nelson-768x768.png)
[E13a] Bonus Episode – Eric Nelson
In this special bonus guest episode during Fundamentals Week, Eric and I talk about the Rapport and Empathy stages and how important they are to any sale. Whether you are…